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RB2B alternatives that give you more data, more coverage and better pricing

Published in B2B

B2B marketers are constantly hunting for that elusive goldmine of high-quality data to fuel their campaigns. While RB2B has been a go-to solution, many businesses find themselves craving alternatives that offer fresher data, broader coverage, and more competitive pricing. Enter DataShopper, a comprehensive platform that’s revolutionizing how companies access and leverage B2B data for targeted marketing efforts.

The Evolving Landscape of B2B Data Providers

Did you know that 95% of businesses say high-quality data is essential for their marketing success? Yet many struggle to find reliable sources. The B2B data industry has come a long way from simple contact lists. Today’s providers offer rich datasets that power sophisticated marketing strategies.

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Let’s look at how B2B data has changed:

  • More comprehensive data sources
  • Focus on real-time updates
  • Addition of intent signals
  • Use of AI for data processing
  • Emphasis on data accuracy

These changes help businesses target the right prospects at the right time. But not all providers keep up with these trends. That’s why many companies look for RB2B alternatives that offer better coverage and pricing.

Here’s a quick look at what modern B2B data can include:

  • Company firmographics
  • Contact details
  • Technographics
  • Intent data
  • Predictive insights

With this wealth of information, marketers can create highly targeted campaigns. They can also personalize outreach based on a prospect’s likely needs and interests.

But data alone isn’t enough. Businesses need tools to make sense of it all. That’s where platforms like DataShopper come in. They combine data with analytics and activation features to drive real results.

Data Type % of B2B Marketers Using
Firmographics 89%
Intent Data 67%
Technographics 52%

As you can see, more B2B marketers are using advanced data types to inform their strategies. This trend highlights the need for comprehensive data solutions that go beyond basic contact information.

Key Features of Top RB2B Alternatives

When looking for RB2B alternatives, it’s crucial to focus on solutions that offer robust data capabilities. The best options out there go beyond basic contact info and really dig into the nitty-gritty.

Here are some key features to look for:

  • Advanced data enrichment – Get more than just names and emails
  • Broad industry coverage – Don’t limit yourself to a narrow slice of companies
  • Intent data integration – Know who’s actually ready to buy
  • Real-time updates – Stale data is useless data

These features can make a huge difference in your marketing and sales efforts. With better data, you can target the right prospects at the right time. It’s like having a secret weapon in your back pocket.

But here’s the thing – not all alternatives are created equal. Some might excel in one area but fall short in others. That’s why it’s important to really dig into what each option offers before making a decision.

Pricing Models and Cost-Effectiveness

Let’s talk money. After all, even the best data solution isn’t worth much if it breaks the bank. When evaluating RB2B alternatives, you’ll want to look closely at their pricing structures.

Here are some common pricing models you might encounter:

  1. Pay-per-use: Only pay for what you actually use
  2. Subscription: Regular payments for ongoing access
  3. Tiered pricing: Different levels based on features or usage
  4. Custom quotes: Tailored pricing for enterprise needs

Each model has its pros and cons. Pay-per-use can be great for smaller businesses or those with sporadic needs. Subscriptions might offer better value for heavy users. The key is finding what works best for your specific situation.

But watch out for hidden costs. Some providers might charge extra for things like:

  • Data exports
  • API access
  • Advanced features
  • Customer support

Always read the fine print and ask plenty of questions before committing. You don’t want any nasty surprises down the road.

DataShopper A Comprehensive RB2B Alternative

Now, let’s talk about DataShopper. It’s a solid option that ticks a lot of boxes when it comes to RB2B alternatives. Here’s a quick rundown of what it brings to the table:

Feature DataShopper Offering
Visitor Identification Up to 70% of anonymous visitors
Consumer Profiles 220 million
Business Profiles 140 million
Data Activation Real-time across channels

One standout feature is the ability to identify up to 70% of anonymous website visitors. That’s a game-changer for businesses looking to turn window shoppers into leads.

DataShopper also offers some flexibility in how you use it. There are white-label options for agencies who want to offer data services under their own brand. And for the tech-savvy crowd, there’s API access to integrate DataShopper’s capabilities directly into existing systems.

But here’s something to keep in mind – while DataShopper offers a lot, it might be overkill for some smaller businesses. It’s always worth considering your specific needs and budget before diving in.

At the end of the day, the best RB2B alternative is the one that fits your unique business needs. Whether that’s DataShopper or another option, take the time to do your research and find the right fit. Your future self (and your sales team) will thank you.

Choosing the Right RB2B Alternative for Your Business

When it comes to picking an RB2B alternative, it’s not just about finding a replacement – it’s about finding an upgrade. Let’s break down what really matters when making this choice.

First, take a hard look at your data needs. Are you after basic contact info, or do you need deep insights into buyer behavior? The right tool should fit like a glove.

  • Basic needs: Simple contact data
  • Advanced needs: Behavioral insights, intent signals
  • Specialized needs: Industry-specific data points

Data quality can make or break your campaigns. Don’t just take a provider’s word for it – dig into their update frequency and coverage.

  1. Check data freshness (daily updates are ideal)
  2. Verify coverage for your target markets
  3. Ask about data hygiene processes

Your tech stack is the backbone of your operations. The right RB2B alternative should play nice with your existing tools.

Cost is always a factor, but think beyond the price tag. Consider the potential ROI and how the tool can scale with your business. A slightly pricier option might pay for itself in better results.

Factor Why It Matters
Data Quality Drives campaign success
Integration Streamlines workflows
Scalability Grows with your business

Remember, the goal is to find a tool that not only replaces RB2B but elevates your entire data strategy. Look for providers offering unique features like visitor identification or clean room capabilities. DataShopper, for instance, can identify up to 70% of anonymous website visitors, turning unknown traffic into actionable leads.

By focusing on these key areas, you’ll be well-equipped to choose an RB2B alternative that doesn’t just fill a gap, but propels your business forward.

Wrap-up

Choosing the right RB2B alternative can seriously level up your B2B data game. Better data quality, wider coverage, and smarter pricing options open doors to more precise targeting and personalized campaigns. It’s not just about having more data – it’s about having the right data that actually moves the needle for your business.

As we’ve seen, there are solid options out there to boost your data strategy. Whether you’re after improved visitor identification or seamless data integration, platforms like DataShopper offer tools to turn anonymous traffic into actionable leads. And with features like clean room functionality, you can collaborate securely while staying on the right side of data privacy laws.

Ready to dive deeper? Check out our guide on first-party data strategies that actually ship. Or if you’re specifically looking to upgrade from other tools, we’ve got comparisons of ZoomInfo alternatives and Clearbit alternatives that might be just what you need.

Remember, the goal is to find a solution that fits your unique needs and helps you make smarter, data-driven decisions. The right RB2B alternative could be the key to unlocking new growth opportunities for your business. Stick around for our FAQ section coming up next – we’ll tackle some common questions to help you navigate your options.

Frequently Asked Questions About RB2B Alternatives

How do RB2B alternatives ensure data compliance and security?

Most reputable RB2B alternatives prioritize data compliance and security. They typically use encryption, secure data centers, and follow regulations like GDPR and CCPA. Some, like DataShopper, offer features such as Clean Room functionality to enable secure data collaboration without exposing personal information.

What does the implementation process look like for RB2B alternatives?

Implementation processes vary, but many RB2B alternatives aim for quick setup. For instance, DataShopper allows businesses to connect their websites or CRMs in minutes. The best providers offer onboarding support, documentation, and sometimes even “Done For You” services to streamline implementation.

Are RB2B alternatives compatible with existing CRM and marketing tools?

Yes, many RB2B alternatives offer extensive integrations. Look for solutions that connect with popular platforms like Salesforce, HubSpot, and Google Ads. Some providers, such as DataShopper, integrate with 200+ platforms, ensuring smooth data flow across your marketing stack.

How can I measure the success and ROI of a new data solution?

Measuring success depends on your specific goals, but common metrics include:

  • Increase in identified website visitors
  • Improvement in lead quality and conversion rates
  • Enhanced campaign performance across channels
  • Time and cost savings in data management

Many RB2B alternatives provide analytics dashboards to track these metrics easily.

What unique features do RB2B alternatives offer?

RB2B alternatives often provide advanced capabilities like real-time data enrichment, AI-powered audience segmentation, and omnichannel activation. For example, DataShopper offers visitor identification that can uncover up to 70% of anonymous website traffic, turning unknown visitors into actionable leads.

How do RB2B alternatives handle data quality and freshness?

Top RB2B alternatives employ rigorous data hygiene processes. This includes regular updates, data validation, and deduplication. Some use both deterministic and probabilistic methods for identity resolution, ensuring high-quality, up-to-date data for your marketing efforts.


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